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Birth of Princess Trading

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Manami’s Growing Success

Thanks to Yumi Imai’s beautifully designed, bilingual website, Manami Ogura’s freelance car export business flourished. With clear information, professional design, and an intuitive layout, international buyers found Manami’s services reliable and efficient.

Your website’s amazing, Yumi!

Manami often said.

I couldn’t have done it without you.

Hearing those words filled Yumi with pride — knowing her design skills had truly helped her friend succeed.


Trouble at the Yokohama Trading Company

Meanwhile, things weren’t going as well at the Yokohama-based trading company where Yumi worked.

In an effort to expand quickly, the company had hired several foreign salespeople. However, without proper supervision, some of these employees acted recklessly — taking on risky deals, failing to follow procedures, and even disappearing with customer payments.

Before long, the company’s reputation crumbled, and the business was forced to shut down.


Yumi’s Unexpected Calm

Now unemployed, Yumi returned home. Yet instead of panicking, she felt unexpectedly… relieved.

No more commuting, no more office stress,

Yumi sighed happily.

Now I get to spend time with Mom every day!

Yumi took full advantage of her newfound freedom. She spent peaceful days at home, sketching detailed animal illustrations and sipping tea with her mother.


Sachie’s Worries

At first, Yumi’s sister, Sachie Imai, was glad to see her sister relaxed and happy. But as weeks turned into months, concern began to grow.

What if Yumi just stays like this forever?

Sachie thought.

What if she turns into a NEET?

Determined to help, Sachie came up with an idea — one that could help both Yumi and herself.


The Birth of Princess Trading

One evening, Sachie sat down with Yumi.

I’ve been thinking,

Sachie began.

I need to learn more about business management if I’m going to run Dad’s dental clinic someday. And you… you’re too talented to just sit at home all day.

Yumi blinked in surprise.

So… what are you saying?

I’m going to start my own export company,

Sachie announced.

And I want you to join me.

An export company?

Yumi asked.

Yes,

Sachie nodded.

You know about car exports. You understand websites and marketing. I’ll handle the management side. Together, we can make this work.

Yumi smiled, touched by her sister’s faith in her.

If you’re serious… then I’m in.


New Beginnings

Shortly after, the two sisters launched Princess Trading — a Nagano-based export company specializing in high-quality Japanese used cars.

With Yumi’s creative talent and Sachie’s leadership skills, the business quickly gained momentum. Yumi designed the company’s website, showcasing their inventory to buyers around the world, while Sachie focused on customer relations and managing logistics.

Before long, Princess Trading was thriving — a testament to the sisters’ teamwork, dedication, and belief in each other.

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